
Big news: The household chore no one has time for is finally being outsourced. A cleaning service may seem like a luxury, but, according to the U.S. Department of Commerce, 80% of two-income households will hire professional cleaners in the near future. Juggling work, kids, and self-care leaves little time for chores, and when no one’s cleaning, a small mess can quickly become a full-blown disaster.
At Maid Brigade, we encourage you to embrace the new norm, but make sure you put careful consideration into the cleaning team you choose. You need a modern, reliable cleaning service that will understand the unique characteristics of your home and commit to providing a stellar cleaning every single time. We believe Maid Brigade is that service. Let’s look at the facts.
The Rise of Professional Cleaning Services
Why the increased demand for hiring a maid service? For starters, dual-income households, parenting demands, and wellness priorities mean cleaning often falls to the bottom of the list. Being busy doesn’t magically make cleaning tasks vanish, though. Someone needs to pick up the slack, and professional cleaning services like Maid Brigade are happy to do it. We also understand the rising concerns around toxic cleaning products, germs, and allergens, which is why we use electrolyzed water and other eco-friendly, safe-for-everyone cleaning solutions in our clients’ homes.
The increased demand for professional cleaners isn’t just a matter of convenience. Health, happiness, and peace of mind are also important to consider here, and when cleaning is always taken care of, your quality of life can only go up. It’s just a smart life decision, like ordering meal kits or paying extra for after school child care. In fact, the residential cleaning market is expected to exceed $40 billion by 2026 thanks to increased interest in safer, more consistent home care.
Why Families Are Making the Switch
So if this change isn’t just driven by the number of dust bunnies in the living room, what else is going on? Let’s dive in:
Healthier Homes
As we work with clients across the country, we’ve seen a growing awareness that a truly clean home is a healthy home. That’s something worth investing in! In the wake of COVID-19, many families re-evaluated their cleaning habits and realized just how much a clean home means to their overall health. But here’s the catch: traditional cleaning products and DIY methods can actually compromise indoor air quality and introduce harsh chemicals into your environment.
That’s why more people are seeking out green cleaning methods that both disinfect surfaces and also protect what matters most: your lungs, your children, your pets, and your long-term health. At Maid Brigade, we use non-toxic, hospital-grade solutions and HEPA-filter vacuums to eliminate dust mites, allergens, and germs without leaving a trail of chemical residues behind. A clean home should look good and help you live well.
More Time for What Matters
Ask almost any parent or professional where they feel the most pressure, and you’ll hear the same answer: there’s never enough time. Between packed work schedules, school drop-offs, after-dinner emails, and the occasional attempt at a personal life, cleaning easily becomes the task that gets postponed…if not skipped altogether.
Enter professional cleaners. By outsourcing this time-consuming responsibility, families can reclaim several hours a week. Imagine what you could do with that time: cook a real dinner, go for a walk, read a book, or just sit down with a cup of coffee in a space that feels calm and cared for.
While there might be a perception among some people that hiring a maid service is a luxury, that really isn’t the case anymore. You’re making an intentional choice to treat your time as valuable currency (which it is). This is especially true for women juggling careers, caregiving, and household management. Turning to a trusted cleaning service like Maid Brigade is a powerful way to prioritize yourself and your time without sacrificing the high standards you hold for your home.
Mental Wellness
There’s a reason tidying expert Marie Kondo became a household name: people are becoming increasingly aware of how much our environments affect our mental health. Messy counters, dusty baseboards, and overflowing laundry baskets create background stress that builds throughout the day (even if you’re not conscious of it).
When your home is clean and fresh, you feel more in control, more peaceful, and more able to enjoy the moment. It becomes easier to host friends, engage with your kids, or simply rest at the end of a long day. And that peace of mind? It’s hard to put a price tag on it.
Our customers often tell us that cleaning day with Maid Brigade becomes their “reset button” for the week: a chance to breathe deeply, and enjoy their space without stress. In other words, we create an environment that supports your best life.

Not All Cleaning Services are Created Equal
As demand grows, so do your options, but not all cleaning services deliver the same level of care or reliability. While some platforms or local freelancers might seem budget-friendly, they often lack training and consistency. Communication can be unreliable, and products may be harsh or ineffective. When your home is your sanctuary, these shortcuts rarely pay off.
What to Look for in a Cleaning Service
- Professionally trained, insured teams
- Use of non-toxic, safe-for-pets-and-kids cleaning supplies
- Transparent pricing and no surprise fees
- A personalized, customer-first approach
(And in case you’re wondering: Yes, Maid Brigade does all these!)
Meet Maid Brigade: The Modern, Smart Choice
We’re a team of professional cleaners who care deeply about your quality of life. With regularly scheduled services, you can reclaim your time without compromising your home’s health or your own sense of trust. Just imagine: you arrive home from work and take a deep, refreshing breath. Everything from your couch cushions to your kitchen floor is spotless, and you don’t have to worry about a thing (except picking the kids up from school, of course).
Don’t get left behind! Outsourcing your cleaning is a form of self-care and smart living. Never tried a cleaning service before? Maid Brigade is the perfect place to start. Book your first cleaning with Maid Brigade and discover the joy of coming home to a clean, healthy space every time.