Sparkle & Smile

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More Recognition from the Media

January 09, 2009

When it rains, it pours!  We’ve gotten some nice validation from MarketPlace (American Public Media) for our consumer advocacy work with Green Clean Certified/GreenTV. This project is a series of informative videos, outlining the hidden health risks associated with common house cleaning products and helping consumers sift through "greenwashing".  Greenwashing is when companies make false or exaggerated claims about the environmental or health benefits of their products…and there’s more and more of it out there all the time, as the green movement really begins to gain traction with consumers.  Specifically, MarketPlace compliments our video "How to Hire a House Cleaning Service that is Truly Green", saying that it provides "sound advice" to consumers to help them distinguish green cleaning fact from fiction.

Check it out:

http://www.publicradio.org/columns/sustainability/greenwash/2009/01/on_how_to_find_green_cleaning.html
 

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